Category Development Executive

About Us

Vinarchy. Redefining Wine. 

Established in 2025 following the merger of Accolade Wines and Pernod Ricard Winemakers, Vinarchy is an exceptional global wine company committed to redefining wine.

Crafting extraordinary wines in Australia, New Zealand, Spain, Italy, South Africa, Chile and the United States, and sharing them in almost every corner of the world, we are relentlessly innovative, ambitious and imaginative at every stage from grape to glass.

About the role

From grape to glass, from insight to action, we put the consumer and shopper at the heart of everything we do. We drive long-term thinking to create a sustainable future for the wine category and our business.

Reporting to the Senior Category Manager, you will be an integral part of a close-knit Category Team and be close alongside the Consumer Insights Team. Here you will build your skills and experience in a culture of personal and professional growth.

You will be responsible for building category growth in partnership with your own focus customers (retailers), building on our already strong category leadership position. In addition, you will equip and influence your Sales and Trade & Brand Marketing colleagues with category led analysis, recommendations and planning.

You will be in a culture where category management is objective and independent. You will have best in class category resources at your disposal. And you will be supported by a high calibre team, who you in turn will help mutually grow. 

Key Responsibilities Include:

• Develop and apply convenience retail expertise - be the go-to category expert about the convenience channel and its specific retailers (i.e. “customers”) - symbols, wholesale, independents.
• Produce customer insights – responsible for all external category relationships with our Convenience customers. For them, you will convert data into insights. Make compelling category stories
• Perform accurate performance analysis - track, report, review and explain the performance of the category and of Vinarchy in convenience.  
• Develop and maintain reports for customers and sales teams.
• Identify sales opportunities and risks for Vinarchy in the Convenience channel - bring the independent and objective voice of category to influence commercial sales teams.
• Support the Senior Category Manager in meeting the needs of a wider set of internal and external customers – work closely with the Senior Category Manager.
• Master a wide set of tools in market data analysis and shopper insight including Nielsen (EPoS and Panel), Consumer Segmentation.
• Formulate category vision - Support the creation of Vinarchy category vision and growth drivers. Share it with convenience customers.

Other Accountabilities

• Brand planning - Contribute to annual brand planning with the voice of the category.
• New product insights- work with the Brand, Insight and Sales teams to convert insight into compelling category-led selling stories for new products we are launching.
• Team project work - contribute to one offs such as our annual Christmas Review or the show piece annual brand launch at “House of Vinarchy”.

What You’ll Bring:

• Experience - Minimum of 1 year of experience in an FMCG environment in shopper insight, consumer insight or market data agency or in a role that collaborates with category management e.g sales, trade/brand marketing.
  Graduate calibre.
• IT Skills - Competent in Microsoft Office, including Excel and PowerPoint.
• Data management - Able to take large datasets, usually market data, process and analyse them to find answers to questions and briefs
• Communication & influencing - With support from your manager, be able to present and persuade in both written and verbal forms to internal and external stakeholders.
• Time management - With support and direction, you structure your own available time. Be comfortable with more than one project on the to do list, be able to set realistic deadlines.
• Always deliver what you commit. Consistently question the value of all work tasks and removes non-value-added activity.
• Resilience - able to adapt flexibly and proactively in a fast-paced environment.
• Team working - work as part of a team to achieve shared team and company goals.
• Professional development - in conjunction with your manager, you will build and your follow your own bespoke Professional Development Plan (PDP).
• Continuous learning - using your PDP, regular 1:1s with your manager, quarterly goals, you will be in a cycle of act-reflect-change so that you are continuously growing.
• Psychological safety - The category team has a culture for ‘Growth Mindset’ and ‘Beginners Mind’. Whatever your experience and job, we share and receive all ideas and perspectives openly.
• Celebration and recognition -We have an everyday rewards scheme. Nominate your colleagues and be nominated yourself.
• Independent and Objective, as a principle, in all you do 

Preferred Experience:

• Use of Nielsen or Circana (was IRI) data, and / or Kantar data systems.
• Also relevant, is loyalty card based software – e.g. Dunn Humby, SIP/Nectar, Quantium, Hive.

Why Join Us?

Vinarchy is a home for passionate people to do their very best work. We believe in empowering our people and celebrating success. 

We offer a competitive rewards package and the opportunity to work with a world-class team. 

• You will also have access to:
• Annual wine allowance and access to unique wine specials
• Flexible working (Up to 2 days working from home)
• Paid Parental Leave
• Start your weekend early with our Fast Friday finishes!
• Modern office located in Weybridge
• Go Beyond Day - make a difference in your local community
• Access to an extensive online learning library
• Private Health Insurance Discounts & Annual Flu Vaccination Program
• Employee Assistance Program & Various exclusive employee discounts

Ready to redefine your future?  APPLY TODAY!

At Vinarchy we are dedicated to building a diverse, dynamic and inclusive culture. Prospective candidates will be required to provide proof of legal work rights and undertake relevant pre-employment screening to verify eligibility and suitability. 

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